Preference center

Beyond the cookie banner's necessary/preferences/statistics/marketing categories, most sites also collect standing marketing preferences — newsletter, SMS, profiling consent — that live outside the banner's lifecycle. Dashboard → Privacy → Preferences is where you look up and edit a specific subject's preferences on their behalf (e.g. when they email you asking to be unsubscribed from something the banner doesn't cover).

Looking up a subject

Enter any identifier the subject is known by — email address, account ID, or another reference you use internally — and click Look up.

• If a record exists, its current purposes load with their granted/denied state.

• If nothing is found, a fresh record is prepared with every known purpose defaulted to denied, and a No record on file badge shows so you know you're creating, not editing.

Purpose set

Out of the box, four purposes are recognized with friendly labels; any other purpose key you save is displayed as-is:

Each purpose renders as a switch. Toggle any combination, then Save preferences to persist the change.

Note: This tool edits the record of preference, not the delivery systems themselves (your ESP, SMS provider, etc.) — pair it with your own automation if you need those toggles to actually suppress sends.

When to use this vs. the DSAR flow

• Use Preference center for routine, non-statutory "please update my marketing preferences" requests — it's a direct edit, no due-date tracking.

• Use DSAR requests when the ask is a formal, regulation-backed access/deletion/rectification/portability request that needs an auditable due date and status trail.

See also: DSAR requests · Consent log